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The New Renaissance #3
I’m sure we all remember Saturday morning cartoons. One of the best ways to wake up was having breakfast and stumbling over to the TV to watch your favorite super heroes. You would watch the latest episode and then reenact what you watched. How would you do this? With the toys!!!
This is something that indie developers struggle with in their IPs. They will have wonderful ideas, but they cannot expand those ideas because of their limitations. This begs the question: will new IPs from indie makers be able to last without expanding their IPs into things like action figures and board games? How can indie makers expand their IPs into these other forms of media? Is this expansion even necessary with the new renaissance?
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3 Replies
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Ethan Van Sciver has done some of this with Cyberfrog and All Caps Comics. There are toys, mugs, hoodies, trading cards and other merch that go along with the comics. Making an animated show with physical merchandise is an expensive endeavor but as the independents get more established and accrue more capital they’ll be able to make IP that resembles the corporate stuff you remember in scale.
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I’ve been following Ethan Van Sciver but I have not checked out his Cyberfrog stuff yet. I haven’t heard about All Caps Comics. Is that like what Rippaverse is doing? If so I need to check that out too.
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All Caps Comics is the comic book company that publishes Cyberfrog and Reignbow Brute another upcoming book by EVS. ACC also publishes books from other creators that Ethan knows and works with like Kyle Ritter’s Starblades and Matt Martin’s Snowman books. All Caps Comics has an ebay store and you can go on Indiegogo to back all of his current campaigns.
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